WhatsApp Business API in Kolkata

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What is the WhatsApp Business API for businesses in Kolkata?

The WhatsApp Business API lets a Kolkata business send approved template messages and hold two-way conversations at scale, with chatbots and agent handoff. Retailers, banks and publishers use it for orders, due-date reminders and subscriber support in Bengali, Hindi and English.

Why WhatsApp suits Kolkata businesses

Kolkata's retailers and traders already take orders and answer queries on WhatsApp, usually from a personal phone. The API moves this to a business number where several staff can reply, orders are tracked and approved templates handle the repeat messages.

Bengali is the first language for many customers. A menu and replies in Bengali, with English for others and a person for anything complex, makes the first response quick without sounding like a form.

Where Kolkata businesses use the WhatsApp Business API

Retail, fashion and wholesale

Order confirmation, dispatch updates and catalogue sharing.

Banks and finance firms

Due-date reminders with a payment link and statement requests.

Publishers and event organisers

Subscription renewals, event tickets and subscriber support.

What you need before using the WhatsApp Business API in Kolkata

These requirements come from Meta and are the same in Kolkata as anywhere else.

  • A verified business account: a WhatsApp Business account tied to your business. See account verification.

  • Customer opt-in: message only people who agreed to hear from you on WhatsApp.

  • Approved templates: business-initiated messages use templates approved by Meta. See message templates.

  • The customer-service window: after a customer messages you, you can reply with free-form messages for 24 hours; after that a template is needed.

Connect your systems through the API integration and webhooks, or send campaigns with the broadcast API. Primary source: WhatsApp Business policy.

WhatsApp message templates in English, Bengali, Hindi

Examples only. Words in braces are variables. Business-initiated WhatsApp messages must use templates approved by Meta before they are sent.

English: Dispatch

Hi {name}, your order {order_id} has been dispatched. Track it: {link}

In English: A dispatch update with a tracking link.

Bengali: Renewal

নমস্কার {name}, আপনার সাবস্ক্রিপশন {date} তারিখে শেষ হবে। রিনিউ করুন: {link}

In English: Hello {name}, your subscription ends on {date}. Renew: {link}

WhatsApp campaign calendar for Kolkata

Festival dates change each year, so confirm them before scheduling. Promotional messages need consent and must respect DND preferences and permitted sending hours.

Durga Puja

September to October

Order updates and sale broadcasts to opted-in customers.

Poila Boishakh

14 or 15 April

Bengali New Year greetings and offers.

Kolkata Book Fair

January to February

Event information and ticket flows for publishers.

WhatsApp Business API questions from Kolkata businesses

Can a Kolkata shop move from a personal WhatsApp number to the API?

Yes, but moving a number to the API changes how it is used. Ask your provider how to migrate it, and plan the move before you start sending.

Can the bot reply in Bengali?

Yes. You write the flows and replies in Bengali, and agents can take over in any language.

Do I need a WhatsApp Business API account to message customers in Kolkata?

To send business-initiated messages at scale, yes. The API is for businesses messaging many customers with approved templates, which the WhatsApp Business app is not built for.

How much does the WhatsApp Business API cost in Kolkata?

Price depends on the message category and volume, and Meta sets per-message rates, not the city. See WhatsApp API pricing for India or request a quote.

Start on the WhatsApp Business API in Kolkata

Tell us your use case and monthly volume, and the Teleopedia team will help with account verification, templates and your first campaign.